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The Board of Directors of Unibet Group are thinking about a change of the name of the gathering holding organization from Unibet Group to Kindred Group. The key business basis behind this choice identifies with the way that Unibet Group is a developing and changing organization that today has ten buyer confronting brands in the portfolio, a large portion of them gained. In the course of the most recent nine years the Board have seen an expanding advantage of adding more brands to the portfolio and the Board trusts that the gathering will be better ready to draw the maximum capacity of these brands with a Group name that varies from the buyer brand. While Unibet is one of the most grounded buyer brands in online games wagering, gambling club, bingo and poker, the Board sees a danger of perplexity with respect to the distinction between the organization Unibet Group and the purchaser brand Unibet. 

The name change likewise incorporates a reconsidered realistic character including realistic personality and qualities to better provide food for a gathering organization that can serve a huge number of brands over a few markets. The name change is a focal part of the development procedure and won't influence any of the buyer confronting brands. Rather it makes clarity and adaptability, along these lines advancing proficiency and bringing down danger. 

"In this quickly evolving industry, clarity is vital. This is the reason we now propose to change the name of our gathering organization, accordingly staying away from disarray and making better conditions for our future development. This is a minor and transcendently inside change as all the client confronting brands, for example, Unibet Casino, Maria Casino.com, Bingo.com, Stan James Casino and iGame will continue as before. The change just identifies with the gathering name," says Anders Ström, Chairman of the Board of Directors of Unibet Group. 

"Presenting a gathering name separate from our buyer confronting brands will give us the vital key adaptability to guarantee we stay at the very bleeding edge of our industry. As a gathering we have had essential influence in driving the business forward, and we expect to keep on doing so later on," says Henrik Tjärnström, CEO of Unibet Group. The picked name depends on a broad investigation of the Group society and personality. On the off chance that you turn upward the word related in the lexicon, you will find that it alludes to a relationship between individuals with comparable convictions, qualities and demeanors. The Unibet Group are glad for their solid society and incredible individuals, and this proposed name really portrays the general population of the Group. 

The proposed name change is liable to endorsement by the proprietors at an Extraordinary General Meeting, which the Board of Directors plans to call for to occur in Stockholm on 6 December 2016.

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